Building Balance and Equity at Cascale: A Look Ahead
Cascale’s senior director of communications, Lee Green, unpacks recent changes and updates in store on all things tools, membership, and more!
Cascale’s senior director of communications, Lee Green, reflects on a season of change and progress.
Cascale’s senior director of communications, Lee Green, reflects on a season of change and progress.
As we head into the final weeks of the year, I’ve been reflecting on the role of communications in supporting our commitment to equity and balance across a diverse membership. We’re a multi-stakeholder initiative in every sense of the word, bringing together manufacturers, brands, and experts to tackle some of the most pressing challenges in sustainability. But in doing this, it’s essential that everyone feels their voice is genuinely heard, valued, and acted upon—a goal that can sometimes feel like an ambitious juggling act. And, as any juggler will tell you, sometimes you are going to drop a ball.
That’s why we’re making moves to keep this balance steady and sustainable. Recently, we made two significant updates that I believe bring us closer to achieving this vision. First, the annual update to our Higg Facility Environmental Module (FEM) aims to simplify and improve sustainability reporting for manufacturing facilities. Alongside this, we’re also making meaningful improvements to Higg FEM governance, ensuring that members have an even clearer and more active role in shaping the future of the tool. By refining the Higg FEM, we’re not only helping members generate more accurate environmental data, but we’re also cutting down on repetitive reporting processes that, frankly, can wear on anyone’s patience. Manufacturers especially have been asking for more efficient, impactful ways to report their data, and these updates are a step in that direction.
The second shift is our new membership engagement model, which has been designed with one purpose in mind: to ensure equitable representation. Our members are the driving force behind every initiative we undertake, and ensuring that their needs and perspectives shape our work is non-negotiable. This model lets us cater to different member types, making sure that no one feels left out or underrepresented in key conversations. As a showcase of this deepening motivation, we are exploring more diverse perspectives across our platforms. This includes the recent, “A Manufacturer’s Perspective: Busana Group’s CEO Sunil Shewakramani,” as part of a new manufacturer-led blog series. As you’ll see, it’s about breaking down barriers and making our processes more inclusive which is a shared passion across our organization. Our executive team exemplifies this passion, with both our CEO and EVP having both spent more than a month in Asia in the second half of the year, meeting with and listening to manufacturers.
Decarbonization is another cornerstone of our approach, and it’s an area where Cascale has committed to bold, industry-wide action. Our Industry Decarbonization Roadmap is guiding our members on a path to measurable, science-based targets that will align with 2025 goals. In fact, next week, our teams will be meeting in Hong Kong to map out this year’s progress and set an ambitious 2025 roadmap.
Looking ahead to our two main events next year in Asia, I’m especially excited about bringing our community together to share insights and discuss these updates in person. Hosting these gatherings in a region so integral to global manufacturing feels right, especially as we refine our tools, governance, and engagement processes. There’s nothing quite like face-to-face conversations to deepen understanding and build trust, and I can’t wait to connect directly with the people who make Cascale’s work possible.
Communications plays a vital role in this journey—not just as a function but as a bridge. By keeping our members informed, inviting their feedback, and, most importantly, listening, we’re creating a foundation for the kind of equitable and balanced collaboration that will carry us into the future. It’s my job to ensure that our stakeholders know exactly where we’re headed and feel confident in the role they play in that journey. Here’s to an exciting year of growth, together.
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