Menu
Cascale Connect
Become A Member
How to Higg
Podcasts / From Heritage to the Next Generation: Levi’s Blueprint for Change

From Heritage to the Next Generation: Levi’s Blueprint for Change

Levi’s is a pioneer in more than just denim. In this episode, Jennifer DuBuisson, Senior Director of Sustainability at Levi Strauss & Co., explains how the company’s Water<Less® innovation became the industry standard for water reduction. Now, the heritage brand’s 2030 Beyond the Blue strategy is raising the bar even further, while their Wear Longer Project teaches Gen Z about emotional durability through mending.

April 14, 2026

 

To learn more about Levi Strauss & Co., visit www.levistrauss.com

Check out other resources mentioned in the episode:

 

Produced by Cascale and Hueman Group Media.
Views and opinions expressed during the podcast are those of the individuals expressing them and do not necessarily reflect those of Cascale or Hueman Group Media.

Other Podcasts

All Podcasts