Rate Your Buyers? Better Buying Ratings Cycle Opens for Suppliers

  • Better Buying

Relationships fuel the consumer goods industry. Through Better Buying, now helmed under Cascale, suppliers can use their voices to elevate and improve purchasing practices. Here’s how it benefits suppliers.

Headshot of Lindsay Wright
Lindsay Wright
April 02, 2025

Why Suppliers Participate in Better Buying’s Rating Cycle

Relationships fuel the consumer goods industry. Through Better Buying, now helmed under Cascale, suppliers can use their voices to elevate and improve relationships and purchasing practices. Here’s how it benefits suppliers.

It’s Free & Anonymous 

Participating in Better Buying’s rating cycles is free – and totally anonymous. Neither your identity, nor the data and insights you provide, are ever shared with your buyer customers. Raw data is never released, and multiple supplier ratings are averaged and anonymized so buyers cannot identify which specific suppliers rated them.

It’s Focused 

Better Buying runs two annual rating cycles, the Better Buying Purchasing Practices Index (BBPPI) in the Spring (opening April 1) and the Better Buying Partnership Index (BBPI) in the Fall (anticipated in October).

You may receive a direct invitation from one of your customers to participate in one or both of the rating cycles, after which the Better Buying team will reach out to you, with support and guidance on how to take part. You can also rate any buyer with whom you have had a direct business relationship within the last 12 months. They don’t have to be a Better Buying subscriber.

It’s Proven

The data and insights you provide help your buyer customers to understand how their purchasing practices are impacting you, while you, in turn, can use the ratings to determine potential future customers to work with and to leverage more favorable contracts with existing customers that support improved factory working conditions.

Buyer companies that subscribe with Better Buying, and invite their suppliers to participate in the rating cycle, receive reports which include their company’s overall and category scores against an industry benchmark. This includes anonymized suggestions from suppliers on how they can improve and support from the Better Buying team as they begin the process of improving their purchasing practices.

In fact, while industry progress is typically slow and uneven when it comes to decent work, over 70 percent of Better Buying repeat subscribers saw score improvements in BBPPI 2024.

For Suppliers, Improved Relationships Help You: 

  • Meet your social and environment goals while still earning reasonable profits
  • Improve your workforce and facility utilization (via mutually beneficial costing)
  • Improve your workforce stability (via more predictable and consistent workflow)
  • Reduce unexpected finance charges in the procurement and settlement process
  • Improve product quality products (as buyers better understand the supply-demand cycle)

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